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Eric
Eberns1013@aol.com
516-840-3015
Ponte Vedra, FL 32082
Regional Manager/Market Development
21 years experience W2
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Summary

Award-winning, highly driven, results-oriented, Sales Leader with extensive Small Pharma, Start-Up experience building teams and launching new products. Extensive experience in Market Access for GPO’s, IDN/ACOs, Academic Institutions, Community Hospital & Specialty Pharmacy channels and selling injectable, IV/infusion, and oral products in the Anti-Infective, Infectious Disease, HIV, Hep-C, Oncology, Neurology, Nephrology & Gastroenterology Markets in the Southeast, Mid Atlantic & Northeast regions.

Experience
Regional Manager/Market Development
Chemicals/Pharmaceuticals
Oct 2019 - Nov 2020
  • Successfully launched Eton’s first product Biorphen.
  • Implemented business planning template, monthly report, and FCR’s for Salesforce.
  • Developed and leveraged strong professional relationships with customers in clinical practice, pharmacy department, pharmacy, therapeutics committee (P&T), and other key influencers to encourage formulary access and product availability throughout the Integrated Delivery Network (IDN), health-system, or individual hospital.
  • Effectively promoted/educated targeted hospital-based physicians/HCPs on the use of Eton’s products through one-on-one meetings, group presentations, company-approved promotional speaker programs, and via other company-approved means. Managed scientific discussions with national or international key opinion leaders/HCPs including medical, safety, and pharmacy department heads.
  • Coordinated all new hire home study and on-boarding.
  • Implemented & contracted regional health systems within the market.
Sales Business Development Customer Service Salesforce Customer Care Management CRM
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Regional Manager
Chemicals/Pharmaceuticals
Feb 2016 - Sep 2019
  • Managed 8 specialty sales representatives to launch division and new Injectable Migraine Device.
  • Successfully launched product in April 2016 - Zembrace.
  • Highest performing region - 6 of 8 representatives ranked in the top 15.
  • Implemented business planning template, monthly report, core competencies for Salesforce.
  • Developed and implemented a regional trainer program.
  • Coordinated all new hire home study and on-boarding.
  • Hospital, IDN contracting.
  • Implemented specialty pharmacy contracts and strategies for region.
  • Implemented & contracted regional plans within the market.
MS Visio Sales Salesforce Customer Care Management CRM Customer Service
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Senior Regional Key Account Executive
Chemicals/Pharmaceuticals
Jul 2014 - Feb 2016
  • Developed KOL's relationships in the Gastroenterology, Hepatology & Infectious Disease Markets in preparation for the launch.
  • Supported implementation of reimbursement and distribution service plans to achieve product and corporate revenue and reimbursement objectives, meet customer needs, and help develop overall commercial excellence.
  • Marketed Strategically Medicaid and to State ADAP's to implement treatment protocols.
  • Worked synergistically with National Accounts, Managed Care, Government Affairs & MSL.
  • Built the market strategically in targeted accounts with good local MHC access.
  • Optimized local VA opportunities, initiated Pull-Through Strategies.
  • Marketed strategically Medicaid & to State ADAP's.
  • Built relationships and educated Specialty Pharmacy & Specialty Pharmacy Collaboration.
  • Cultivated strategic and tactical direction that delivered on business goals, ensuring product access and positioning.
  • Identified new customers or organizations with the potential to influence business by developing relationships and maximization of resource utilization.
  • Optimized proCeed utilization (Pre-Adjudication, Financial Support & Nurse Educators).
Microsoft Excel Sales Medicaid CRM Customer Service
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Regional Manager
Chemicals/Pharmaceuticals
May 2013 - Jul 2014
  • Managed and hired 9 pharmacy sales specialist.
  • Increased sales volume and pharmacy utilization from $400,000 to $3 million a month.
  • Contracted with Managed Care Plans for high-end Specialty Treatments.
  • Gained Critical insight on Prior Authorization/Reimbursement and overcoming barriers to care.
  • Developed a physician-focused approach into a growing arena of specialty pharmaceuticals.
  • Infectious Disease, Gastroenterology, Oncology, Endocrinology, Neurology Dermatology, IVIG & Rheumatology.
  • Worked with Managed Care organizations, Medicaid & Medicare for coverage 340B Pricing.
  • Developed business relations for Limited Distribution opportunities.
Medicare Sales Business Development CRM Customer Service
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Regional Business Director - HIV
Biotechnology
Dec 2007 - Apr 2013
  • Managed 9 HIV Sales Specialists.
  • 2009-2012 Over 100% to Goal.
  • Truvada Market Share Contest 6.70% growth to 50.09%.
  • 2013 YTD 103% to goal.
  • 2012 launched Stribild 100% to plan.
  • Puerto Rico 2012 $57 million in sales.
  • 2011 launched Complera lead nation in Rx’s.
  • 2011 values at Work Award Recipient.
  • Puerto Rico 2011 $47 million in sales.
  • 2009 Atripla Kicker contest winner.
  • Puerto Rico 135% to plan 2009.
  • 2008 President Club Award #1 Region.
  • Worked closely with Managed Care Teams to coordinate efforts.
  • Worked with State Medicaid and ADAP’s.
  • Worked with Specialty Pharmacy.
Project Management Sales CRM Customer Service
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SE Regional Business Director
Chemicals/Pharmaceuticals
Jan 2000 - Dec 2007
  • Par Pharmaceutical, Inc. - Regional Business Director
  • Serono Pharmaceuticals - Regional Business Director
Project Management Sales CRM Customer Service
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Edit Skills
Non-cloudteam Skill
Education
Bachelor's in Business and Economics
University of Maryland 1991
Record has not been verified.
Attended in Business
Nassau Community College
Record has not been verified.
Skills
CRM
2020
20
Customer Service
2020
20
Sales
2020
20
Project Management
2013
13
Customer Care Management
2020
4
Salesforce
2020
4
MS Visio
2019
3
Business Development
2020
2
Medicaid
2016
1
Medicare
2014
1
Microsoft Excel
2016
1