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Steven
sean+carlson@cloudteam.com
321-633-9384
3272 Bayfield Street
Cocoa, FL 32926
321-427-1406
Certified Professional Services Marketer
29 years experience W2
4
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Average rating
127
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Summary

Certified Professional Services Marketer with over 20 years of technical writing, marketing, and customer service experience.

Experience
Independent Consultant
Transportation
Jun 2012 - present

Project Management of proposal and presentation assignments for various central Florida engineering firms on an on-call basis. Public meeting management, and presentation support for transportation-related projects. This included drafting property owner and elected official letters, multimedia presentations, brochures and flyers, presentation graphics, and display ads in local newspapers and the Florida Administrative Register.

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1 recommendation
Public Information Officer
Transportation
May 2013 - Sep 2013

Public information, public involvement planning and management, public meeting management and logistics, and presentation support for transportation-related projects. This included drafting property owner and elected official letters, multimedia presentations, brochures and flyers, presentation graphics, and display ads in local newspapers and the Florida Administrative Register. Served as a liaison between the contractor, the government agency, and the general public. Contributed to weekly progress meetings as well as other regional transportation meetings. Proactive in assisting and documenting the public's concerns. Facilitate contractor and government agency inquiries.

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Marketing Coordinator
Transportation
May 2008 - May 2012

Project management of proposal and presentation assignments for $15 million/year construction services firm with 13 offices statewide and expanding through the Southeast region.  Typical duties included typing, proofreading and coordinating the production of reports, letters, presentations and proposals; acted as customer services liaison between both internal and external clients; preparing and designing graphic illustrations, covers, layout of texts for reports, studies, booklets and other publications; and assisting technical/professional staff in the preparation of proposals and report graphics using corporate format and procedures.  Included experience with FAR (Part 36), specifically Standard Forms 254, 255 and 330.  Once selected, I would often work with project managers to complete and submit the FDOT’s Automated Fee Proposal.  Worked directly with the President and COO on special projects, including the Annual Business Plan.  

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Marketing Coordinator
Government
Nov 2007 - May 2008

Project management of proposal and presentation assignments for 100-member architecture, engineering and interior design firm.  Acted as a liason between both internal and external clients to complete inquiries.  Included experience with FAR (Part 36) and DFAR in the preparation of DoD proposals. 

 

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Senior Marketing Coordinator
Government
Jul 2007 - Nov 2007

Project management of major proposal and presentation assignments for 85-member, $60 million/year emergency management firm and supported more routine proposal efforts as time permitted. Facilitated sales managers and other team members to identify documentation requirements, research and obtain source data, and develop proposal and presentation content. Served as lead graphic designer for development of new material (collateral, ads, direct mail, conference materials, etc.)  Handled multiple projects simultaneously and shifted priorities in accordance with demands.

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Marketing Administrator
Government
Aug 2005 - May 2007

Coordinated marketing efforts for 40-member, $5 million mechanical, electrical and plumbing design firm. Served as firm’s first marketing representative; responsible for six key proposal “wins” allowing firm to double in size. Utilized superior written and verbal communications to liaise with all levels of staff, as well as prime and sub-consultants to produce proposals, presentations and marketing collateral.  Proactive in the creation of project profiles and resumes to reflect proposal requirements.  Managed multiple sub-consultants during the proposal and interview processes. Experienced with federal government forms (SF 254, 255, 330) and FAR Part 36 in the preparation of DoD proposals.  Completed applications to gain and renew Minority Business Enterprise/8(a) status.  Made cold-calls to develop new teaming arrangements.  Represented firm at trade shows.  Subjected to layoff due to downturn in multi-family design work.

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Marketing and Graphics Coordinator
Transportation
Nov 2000 - Aug 2005

Served as firm’s first marketing staff member; helped triple the revenue ($10 million) and double the staff (50).  Required strong organizational skills to manage multiple projects related to business development.  Liaised with all levels of staff to produce proposals, presentations and marketing collateral.  Managed multiple sub-consultants during the proposal and interview process.  Coordinated community meetings including scheduling, determining location, and ensuring proper setup of room and materials.  Also included web site design and maintenance, newsletter design and mail-out and creation and submittal of display ads in local newspapers.

 

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1 recommendation
Marketing Coordinator
Transportation
Jan 1997 - Nov 2000

Coordinated marketing efforts for 100-member, multi-office, $10 million/year civil engineering firm. Produced proposals and presentations,  contributed to weekly marketing meetings (included researching all clipping services and available RFPs), wrote letters of interest, coordinated PR efforts (press releases, newsletters) and designed marketing materials/graphics (brochures, project profile sheets, covers etc.).

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1 recommendation
Publications Manager
Chemicals/Pharmaceuticals
Jun 1992 - Jan 1997

Tracked and interpreted statutory requirements for environmental planning and formulated spill response plans.  Wrote and edited operations and maintenance manuals, training manuals and company newsletter.  Photographed, documented and assisted during spill response actions. Served as Site Supervisor during major spill response operations.

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1 recommendation
Edit Skills
Non-cloudteam Skill
Education
Associate's in Logistics Systems Technology
Brevard Community College, 1991 - 1994
Bachelor's in English (Technical Writing)
University of South Florida, 1989 - 1990
Related Courses
Professional Writing, B
Introduction to Computer Programming, A
Vocabulary Development, B
Traditional English Grammar, B
Technical Writing II, B
Narration and Description, B
Material Management, A
Technical Manuals to MIL Standards, B
Product Support Services and Training, B
Repair Management, A
Supervision I, A
Logistics Design, A
Supervision I, A
Logistics Management Simulation, A
Spares Management, B
Business Statistics, B
Co-op Work Experience, A
Certifications
Certified Professional Services Marketer
Society for Marketing Professional Services, 2007
Skills
Project Management
2021
36
Microsoft Office
2021
20
Technical Writing
2008
20
Marketing Management
2021
16
Adobe Creative Suite
2013
13
Functional Testing
2005
12
Social Media
2013
6
Seminars and Training
10 Hour OSHA Course in Construction Safety and Health, 2008
Presentation Skills Workshop, 2008
Languages
English, Fluent/Bilingual
Spanish, Basic
Awards
Reference Letters, 2013