Seeking a Digital Marketing Manager for a 100% Remote position.

The Digital Marketing Manager will manage, develop, and execute acquisition campaigns across the digital ecosystem, including web, mobile, video and social media. The incumbent will devise strategies and supporting tactics to ensure digital marketing excellence for all clients.

ESSENTIAL FUNCTIONS:

• Develop strategies and implement tactics to drive consumer engagement and exceed sales goals through all systems of engagement, video, social, web and mobile.
• Manage pay-per-click advertising through Google, Yahoo, Bing, Facebook, Twitter, LinkedIn, Instagram, etc. for multiple clients and continually optimize campaign performance and effectively communicate results.
• Partners with Account teams to understand (and help drive understanding of) customer and segment-level insights to inform marketing campaigns development.
• Identify, recommend, write and implement SEO strategies including keyword research, site audits, business listing updates, etc.
• Identify, document, communicate and ensure team members understand, follow and advance digital best practices.
• Generate weekly reporting and insights and present to client. Develop post campaign wrap up report using data to drive final insights and recommendations.
• Set up campaign infrastructure for tracking campaign performance – phone numbers, urls, etc.
• Lead strategy and creative development of digital marketing campaign assets.
• Track and manage budgets, timelines and campaign milestones.

Requirements:

• 3+ years related digital marketing experience
• Related Bachelor’s degree or additional related equivalent work experience
• Proven track record in digital marketing
• Deep understanding of different acquisition models across the digital ecosystem
• Dedication to providing exceptional customer service
• Ability to work under the pressure of tight deadlines
• Agency experience managing digital marketing campaigns